Simon Paag

- Sailor, professional marketeer servicing the marketing, broadcasting and advertising industry in and out of the nordic region. With experience on board as well as in the field Simon has vast experience within organizing campaigns, advertising, segemntation across platforms and seas.

Simon is the owner and daily manager of Spinnaker Nordic, a digital advertising & marketing software company based out of Copenhagen, but will clients all over the world.

You are very welcome to reach out to Simon Paag in case you have any queries in regards to the advertising industry. Find the contact details in the footer of this site.

Sailing Marketing

Marketing a sailing brand or marketing your brand towards sailors requires a specific knowledge and connections withing the sailing industry and community. To serve the message to the audience, you need content. Great content. Live streaming and video production is key to leverange your brand. Marketing is telling a story. Sailing marketing is telling a story to sailors. Check out this perfect example below when you have 6 minutes.


The sailing camera setup

07 / 08 / 2017

When recording from a sailboat using a multiple camera setup provides a good basebline for creating video content of the on-board situations. A combination of 2-3 GoPro cameras, a mobile phone and Snapchat Spetcales, gives the option of providing content to the channels real time, while giving the opportunity of editing video after a session for YouTube. Read this guide on how to get started and what gear to buy.



The perfect boat

01 / 02 / 2018

I met up with a humble dane to have a look at what may be the perfect boat.



The Danish Sailing League

01 / 10 / 2017

The Danish Sailing League is a